As part of the launch of our web.start package—designed as an accessible yet high-quality solution for small and medium-sized businesses aiming to improve their online presence—we are proud to highlight our collaboration with the printing company 5print from Zagreb. This company became our first client under the new program, making the project particularly significant as both a professional milestone and a confirmation of the package’s practical value.
Understanding the needs of small businesses
When conceptualizing the web.start package, we focused on understanding the challenges small businesses face when developing a website. They often lack the resources for complex projects, but that shouldn’t mean settling for generic solutions. That’s why we created a package that balances high design and technical quality with transparent, reasonable costs. Our collaboration with 5print demonstrated the importance of flexibility and client-focused customization without compromising on quality or design.
Functional design focused on user experience
For 5print, we developed a website that not only showcases their services but does so in a way that simplifies navigation and encourages engagement. The focus was on clear structure, effective content presentation, and visual coherence with the company’s branding. The site helps visitors quickly access service information, order forms, and technical specifications—transforming the website from a static presence into a powerful business tool.
Technical approach and benefits of responsive design
By implementing responsive design, we ensured that the website adapts seamlessly to different screen sizes and device types—from smartphones and tablets to laptops and desktops. This was achieved through the use of flexible grid systems, media queries, and optimized content structure. The result is a consistent and intuitive user experience that positively impacts engagement metrics such as session duration and conversion rate.
Design identity as a brand extension
The custom design created for 5print is rooted in their existing brand identity, reinterpreted for modern digital platforms. We carefully selected typography, color schemes, and layout principles to convey both professionalism and approachability. Consistent branding elements and custom iconography communicate the company’s core values: precision, speed, and adaptability.
Significance of this collaboration for future development
This project with 5print is a key milestone—not only as the first implementation of the web.start package, but as clear evidence of the market’s need for solutions that are both aesthetically refined and technically sound, without being financially burdensome. Positive client feedback and the efficient implementation process reinforce the idea that this model can be a valuable tool for businesses undertaking digital transformation.