Employer branding and recruitment campaigns without LinkedIn
13.02.2026
Employer branding without LinkedIn makes sense when the goal is to reach candidates through channels they actually use daily, rather than relying on a platform that may not be primary for certain roles. In this approach, the focus is on combining content, community management, a career landing page, and paid campaigns so interest can be converted into applications. In practice, employer branding is not reduced to aesthetic posts, but built around clear communication of culture, working style, and expectations. It is especially important that messaging stays realistic, because candidates quickly recognize when content does not match the real employee experience. Profile management and community management help build trust, because candidates often observe how a company communicates before d ...
Performance marketing system for campaigns that deliver results
13.02.2026
Performance Marketing PRO is a structured campaign management service designed so results can be measured and compared over time. The focus is not on individual ads, but on the full process that includes offer preparation, channel selection, creative development, landing page setup, and accurate measurement. This approach reduces the risk of spending budget on campaigns that generate reach but do not generate leads or sales. In practice, the work starts by defining the objective, then building campaign logic, and selecting how the user will be guided from click to conversion. A critical part of the system is understanding user intent, because Search campaigns and remarketing play very different roles within the same sales flow. The service relies on continuous optimization, meaning campaig ...
Intranet and HR application for employee portal, records, documents and reporting
12.02.2026
An intranet and HR application makes sense when internal communication, documentation and employee records can no longer work reliably through email, shared folders and disconnected spreadsheets. In that situation, the system becomes the central place where employees access information, while HR and administration gain control over processes. Prolink in this context builds an intranet and HR application as a custom web system that connects an employee portal, records, documents and reporting. The key value is standardization, because the same processes are handled consistently without improvisation. The system also reduces operational load, because employees can find policies, procedures and answers to common questions without contacting HR repeatedly. It is important that the intranet is ...
Customer portal with login, documents, ticketing, notifications and reporting
12.02.2026
A customer portal makes sense when communication, documents and statuses can no longer work efficiently through email, phone calls and disconnected tools. In that setup, the portal becomes the central place where the client has a clear overview of everything relevant to the collaboration, without searching through old messages. Prolink in this context builds a customer portal as a custom web application that connects login, profiles, documents, requests and notifications into one system. The main value of the portal is transparency, because clients can see status, history and next steps at any time. A portal also reduces operational pressure on the internal team, because it lowers the volume of repetitive questions and ad hoc requests. It is important that the portal is structured around r ...
E-commerce growth system: an online store built to sell
11.02.2026
An e-commerce growth system is an approach where an online store is built as a sales system, not as an isolated website with a product catalog. In practice, this means technical delivery, offer structure, content, and advertising are planned from the start to achieve measurable sales outcomes. Prolink delivers this service as an integrated implementation where the webshop, integrations, and marketing channels are built within one aligned framework. This reduces the risk of having an online store that looks high quality but fails to generate sales due to technical limitations, poor structure, or a weak customer journey. An online store that sells must enable customers to understand the offer quickly, make decisions easily, and complete purchases securely. In e-commerce, issues rarely come f ...