Price of 3D visualisations: rendering, animations and 360 virtual tours

The price of a 3D visualisation is not a fixed category — it depends on a range of factors that differ from project to project, and understanding those factors is essential for realistic budgeting and avoiding unpleasant surprises during the collaboration process. The floor area of the building, the complexity of architectural details, the number of rendered angles, the level of photorealism, the availability of quality source materials and delivery deadlines — all of these together define the final price, not just the type of service being commissioned. Prolink approaches every project with a transparency that allows the client to get a realistic picture of costs and what they receive for every euro invested from the very first meeting.

What influences the price of a 3D visualisation

The most common question clients ask before beginning a collaboration is why prices vary so significantly between different service providers — and the answer lies in the difference between a visualisation that meets technical minimums and one that actually sells. The quality of lighting, the precision of materials, the convincingness of the atmosphere and the level of detail in post-production are the factors that transform a visualisation from a technical document into a sales tool — and it is precisely this difference in approach that explains why two visualisations of the same floor area can carry entirely different price tags. Prolink does not compete on the lowest price in the market, but on the ratio of quality and value that delivers a measurable business result for the client — whether that is a faster property sale, a more convincing investor presentation or marketing material that stands out in a competitive environment.

Price list

The prices listed below are indicative starting values that are adjusted to the specifics of each project — more complex buildings, a larger number of scenes or shorter delivery deadlines may affect the final price, which is always agreed upon after reviewing the project documentation.

Static visualisations — interior and exterior rendering

Static 3D visualisations are the most commonly commissioned format for presenting residential and commercial properties — whether it is an apartment being sold off-plan, a family house in the design phase or a residential building for which an investor is preparing marketing materials. The price of an apartment visualisation starts from 500 € and increases depending on the floor area and complexity of the space, a family house from 800 € and a residential building from 1,000 € — with all prices including modelling based on the provided drawings, selection of materials and furnishings, and post-production that gives the result a photorealistic appearance. Commercial spaces and projects of non-standard complexity are priced individually, following an analysis of the project documentation and a definition of the scope of work.

Animations — scene preparation and rendering

3D animations and walkthrough videos are a more complex format than static renders — both technically and in terms of time — and their price consists of two separate components that the client should understand before commissioning the service. Scene preparation — setting up the camera, defining the movement path, lighting and animating elements — is charged from 100 € per scene depending on its complexity, while rendering is charged from 20 € per second of the final video, meaning that a one-minute walkthrough video of average scene complexity has a transparently predictable price already at the planning stage. Prolink applies this pricing approach to allow the client precise budgeting without hidden costs that only appear after the project is completed.

360 panoramas and virtual tours

360 panoramas and virtual tours are a special category of services that combines space visualisation with an interactive user experience — and the price depends on whether the space has been photographically captured or CGI rendered, the number of movement points within the tour and the level of interactivity implemented. Photographic 360 panoramas are created by shooting on location and start from 300 € to 800 € for one location with up to 10 points and web integration, CGI panoramas — built digitally for spaces that do not yet exist — from 500 € to 1,500 €, and complex virtual tours with multiple spaces, interactive hotspots and VR compatibility from 1,000 € to 4,000 €, depending on the scope of the project.

Why clients choose Prolink

Transparency in pricing is only one of the reasons clients choose Prolink as a partner for 3D visualisations — equally important is the ability to translate project documentation into a visual result that communicates the value of a property in a way that floor plans and technical descriptions cannot. Prolink understands that a 3D visualisation is not a cost but an investment — in a faster sale, a more convincing presentation and marketing material that works even when the sales team does not. If you would like to know the exact price for your project, send us your project documentation and you will receive a concrete and transparent cost estimate with no obligation.